Exchange Purchase with Jerusalem Bezalel School, 1936
The idea of creating Jewish national art can be linked to the ideology of Zionism. In the Bezalel School of Arts and Crafts founded in 1906 in Jerusalem, in the art nouveau spirit of "total art" a variety of arts and crafts was taught. In an exchange of art works in 1936, the Jewish Museum in Budapest acquired some of the works of the Bezalel, including a memorial plaque of Theodor Herzl by the founder of the Bezalel School, Boris Schatz. The contacts established with the Jerusalem School of Arts and Crafts meant a real breakthrough vis-à-vis the previously strong anti-Zionist approach of the museum.